June 27, 2009 | Posted by Adam | 1 Comment
June 26, 2009 | Posted by Adam
Strategy for Sustainability will be released on Kindle on July 6th on amazon.com. The hardcover books were finished first because I wanted to write a special “bonus chapter” for the Kindle on the practical steps you can take to implement a personal sustainability project in your company.
I’ll post it here the day the Kindle version is released.
June 26, 2009 | Posted by Adam
In 1988 the world harvested about 86 million tons of fish, and we’ve been declining ever since. Read more...
June 18, 2009 | Posted by Adam
SAATCHI & SAATCHI S PRESENTS
THE LAUNCH EVENT FOR ADAM WERBACH’S
STRATEGY FOR SUSTAINABILITY
Friends,
Save the Date of July 9 for the San Francisco launch event for my new book, Strategy for Sustainability.
Business today is broken, and not just because companies such as GM and AIG are on life support. Every business on earth is changing right now, and every one of us – whether as consumer, employee, executive, activist or student- can instigate a radical change in the way business works across the planet. Strategy for Sustainability is an instigator’s guide–a playbook for anyone who wants to retool a company to thrive in the world we face today. Read more...
June 13, 2009 | Posted by Adam
(A much abbreviated version of this post was on twitter @adamwerbach)
I’m moved by partnerships between non-profit organizations and corporations where value goes both ways. That certainly seems like the case with HSBC’s partnership with Earthwatch. 2,000 lucky HSBC employees will get the chance to go on two-week research expeditions with Earthwatch. And over 100,000 employees will have the chance to participate in projects that will help educate the public about climate change. HSBC will get employees who are more tightly connected to the radical changes going on in the external environment, which are good training grounds for the type of changes going on in the financial services industry. Read more...
June 12, 2009 | Posted by Adam
I’ve long been a fan and friend of Amory Lovins from the Rocky Mountain Institute. Like me, he was mentored by David Brower, the legendary executive director of the Sierra Club. Lovins figured out long before me that working with corporations could be a powerful tool for social change. I remember having arguments with him when his work took him to the Pentagon and the oil industry, but he has never blinked.
Check out Amory’s upcoming conference, RMI 2009. He’s bringing the show to San Francisco. http://www.rmi2009.org/ Read more...